About
Freelance SEO, AEO & GEO specialist — 7+ years in organic search.
While my background is in full-spectrum SEO, my current focus is helping businesses show up in AI-powered search, ChatGPT, Perplexity, Google AI Overviews, because that's where search behavior is heading.
I am Gitanshu. For the last seven years I have helped service businesses and product brands of every kind — D2C and e-commerce, SaaS and IT, healthcare, real estate and interiors, education, finance, hospitality, legal and consulting, local services, manufacturing, furniture and lifestyle, automotive — earn visibility across Google, answer engines, and AI-generated search. No agency layers, no account manager relay — you work directly with the person doing the work.
My approach is data-driven and verification-first. Every recommendation is backed by Search Console, GA4, or rank-tracker data. If I cannot verify a claim, I do not make it.
Toolkit
Tools I use daily
Every engagement runs on a stack designed to make the data — not opinions — drive decisions.
Google Search Console
Query, index, and Core Web Vitals truth.
Google Analytics 4
Behavior, conversion, and channel attribution.
Google Tag Manager
Clean event tracking and measurement.
Semrush
Keyword research, competitor gaps, rank tracking.
Ahrefs
Backlink analysis and content-gap discovery.
Screaming Frog
Technical crawls, redirects, schema audits.
Perplexity / ChatGPT
GEO monitoring across generative engines.
Looker Studio
Custom SEO reporting dashboards.
My Mission
To give every business — not just the ones with enterprise budgets — access to world-class search strategy that drives real revenue, not just impressions.
My Vision
A search landscape where the best products and services win — because they are the most visible, the most credible, and the easiest to find across every kind of search.
How I Work
These principles guide every audit, strategy, and recommendation.
Transparency
You see every finding, every recommendation, and every result. No black boxes.
Data First
Gut feeling is not a strategy. Every decision is grounded in search data and competitive intelligence.
Partnership
I work with you, not around you. Your industry knowledge plus my search expertise is the winning formula.
Impact
Rankings are nice. Revenue is better. Every KPI ties back to business outcomes.
My Three Disciplines
Search is evolving. I make sure you are ready for every version of it.
SEO
Technical SEO, on-page optimization, content strategy, link building, and local SEO.
AEO
Featured snippet targeting, structured data, FAQ optimization, and voice search readiness.
GEO
Entity building, brand signal optimization, and AI-citation strategy for generative search.